How to boost your ranking on Google

Best Tips to Boost Your Ranking on Google

Are you tried to get ranking on google? Here is a smart and immediate 5 tips of how to boost your ranking on Google.

With all the hard work you put into your content, you’ll definitely be disappointed if no one reads it. To get them reading you’ve got to make sure they know it exists. One of the likely ways to do so is to improve your ranking on Google.

Many marketers use search engine optimization techniques to improve their chances of ranking high in search engines like Google. If you wonder about the importance of that, consider that Hubspot.com reported that about 12 billion web searches are done monthly in the United States.

see the following graph of The Crazy Design’s client. they are doing ethical digital marketing for web portal development company which is providing News portal development, classified portal development and ecommerce portal development services for their clients.

How to Boost Your Ranking on Google.

google analytics - The Crazy Thinkers

#1. Find Profit-Driving Keywords

One of the first steps you want to take is to determine what keywords people use when they search for your product or service. You can do so by visiting Google’s keyword planner. Click “search for new keyword and ad group ideas.” Put in your primary keyword like “wedding photography” to see the search volume for different terms. This gives you what you need to know about your target audience, which is how they are searching for what you have to offer.

Remember to use both commercial and information keywords. For instance, a commercial wedding photography keyword would be “best wedding photographers” while an information keyword would be “wedding photo ideas.” You also want to make sure to use long tail keywords, which are three and four keyword phrases very specific to what you are selling. In the case of wedding photography, this could be “New York wedding photography.”

#2. Use your keywords strategically

Make sure to place your keywords in your headline and content, preferably near the beginning. Do so in a natural manner rather than forcing it. These keywords also signal what type of content your potential customers are trying to find.

#3. Make Sure Your Website is Usable (User Centric)

People use websites to find information. You want to make sure people use yours to find the information they seek. That usability also affects search engine ranking.

Here are some questions you want to ask:

  • Can users find the information they want on  your website?
    Can they buy the products or services they desire? Make sure to include a “contact us” page so that they can. You also want to make sure they can use your website quickly and efficiently to find the answers to their questions quickly.
  • Can they use your website easily?
    Do you have a clear call-to-action button that they can click on to help them take whatever action you want, like buying your products or ordering your services?
  • Do your website pages load quickly?
    If not it could affect your bounce rate and lead people to visit less pages on your website. Optimize images so that they don’t keep your pages from loading quickly.
  • Do you offer web browsers high quality, useful content?
    You want people to stick around on your website, not just visit for a few seconds and go. Longer content can convince them to stick around for awhile. Make sure to offer readers quality content rather than just re-using the same keywords over and over again.
  • Is your website easy to read?
    Use header tags to help break up that content into easier to read sections. You want to make sure your content is easy for people to understand and to read. That includes font size, typography and color of text. Keep paragraphs short with space in between and remember that bulleted or numbered lists can add clarity.

#4. Remember to Link Internally

Do you have some rockstar content on a specific page? Internal linking helps Google identify what pages are most important in your site. Vary your keywords on your other pages and link them to that targeted page. Google knows the pages with the most internal links are the most important pages.

#5. Make it Mobile Friendly (Responsive)

More and more people are turning to their smartphones and tablets instead of desktop and laptop computers to search the web. Make sure your website is mobile friendly. Google takes into account whether a website is mobile friendly when ranking it.

Even better, consider a mobile app. An increasing number of users turn to mobile apps, leading more business owners to consider it in their strategy.

These suggestions will help you improve your ranking in Google and draw more people to your website. Above all else remember content is king. Your content is what will draw people and convince them to keep coming back. Keyword stuffing’s not going to do the trick. Give users quality content to help make sure Google ranks your website high, not penalize it and drop your ranking lower.

Written by

Kirtiraj Gohil is a Co-founder, Social Media Strategist & Technology Enthusiast @ The Crazy Thinkers, The Crazy Design & Sparx BPO, specializing in Content Marketing, Social Media, Business and Entrepreneurship.

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