14 Best Digital Marketing Blogs to Follow in 2017
Digital marketing continues to evolve at such a rapid pace that it’s hard to keep up with the changes. It takes perseverance to keep up with the latest trends, but keep up you must if you want to be a success. Luckily there are successful digital marketers who blog to share their skills with others. These blogs give you an insight into basic rules, trends and more when it comes to digital marketing.
Best Digital Marketing Blogs to Follow in 2017
Hubspot strives to “make the marketing and sales process human.” The website features three blogs including one on marketing, promoted as “where marketers go to grow.” It features articles with titles like “19 Brands with a Cult Following (And What You Can Learn from Them)” and “The Most shared Phrases and Topics on LinkedIn.” Hubspot is considered the top blog in inbound marketing and, considering it publishes daily to each of these three blogs, features many guest blog writers who give you different perspectives on marketing issues.
Famed digital marketing expert Neil Patel curates the blog QuickSprout. The blog features articles on subjects like search engine optimization, marketing a business locally and how to write an article that will go viral. You can read up on subjects like how to write content worth scanning and how to use psychology to maximize social engagement. Patel is the co-founder of Hello Bar, KISSmetrics and Crazy Egg and is considered by Forbes to be one of the top 10 online marketers.
3. The Content Marketing Institute
The mission of the Content Marketing Institute is to advance the practice of content marketing. Joe Pulizzi, considered the “leading evangelist for content marketing,” founded CMI. Today it’s one of the leading global content marketing education and training organizations. The blog gives advice on issues like turning complex data into understandable visuals and how to quickly write user-oriented copy.
ShoutMeLoud is known as the “blog for bloggers.” It’s made up of like-minded bloggers who mostly share tips on how to monetize blogs. Bloggers can find online marketing tips as well as how-to articles on increasing traffic, sales and brand value. Perks include free video guides and tutorials. Harsh Agrawal, an Indian, operates ShoutMeLoud. Topics range from blogging and email marketing to web hosting and WordPress.
5. Social Media Examiner
Social Media Examiner guides you through the “social media jungle.” You can learn new tactics from what’s promoted as being the world’s largest social media marketing resource with tips on topics like attracting traffic to your blog, connecting with potential customers and boosting sales through social media. Find articles on subjects like how to optimize your Facebook ad campaigns for better results.
6. SEM Rush
SEM Rush gives you a rush of information on search engine marketing, content marketing, search engine optimization and more. There are plenty of how-to articles to give you the inside scoop and make your marketing competitive. Recent topics include getting your team excited about content creation and outsider marketing strategies that can revamp your organization.
7. The Content Strategist
Technology company Contently runs The Content Strategist blog. Brand marketing, social media and content marketing are among topics that you can research. Read about return-on-investment topics like how to convince executives that your business needs content marketing. There’s enough information here that you won’t run out of things to read.
Marketing expert Larry Kim is the founder of WordStream, which focuses on topics like landing pages, conversion optimization and pay per click (PPC). It promotes itself as making online advertising seam easy. Its articles cover issues like what conversion-sabotaging words to avoid, how to get started with Google advertising and reasons why your Facebook ads aren’t working.
Buffer gives you plenty of topics to read about including social media, digital marketing, content marketing, search engine optimization and more. It’s a gold mine of how-to information including social media marketing strategies and tips. Recent tips including how monitoring social mentions can influence your marketing strategy and experiments to try with Pinterest.
Find the top advice, how-to articles, insights and research in The Moz Blog. Here’s a prime spot to brush up on your SEO and online marketing skills. Want to know how small businesses’ websites can compete with the big boys? It’s here. So is the continued importance of SEO and how to craft the best e-commerce web page.
Copyblogger delves into the art of creating great content. That includes writing what potential customers want to read and writing with authority so that your digital marketing will gain traction. It’s the go-to place to master content marketing with plenty of information on the art of writing content that “attracts and converts.”
Read up on the latest case studies and research concerning content strategy and planning in Kapost, a blog run by a business-to-business operating system company. Topics include tactics for better cold sales emails and how content boosts product marketing.
Unbounce is dedicated to helping you keep traffic on your website and not elsewhere. It’s promoted as being the landing page and conversion optimization blog and gives you tips on how to run your online marketing campaign. Learn the good, the bad and the ugly about ecommerce landing pages and how to send emails your customers will love to receive.
Kissmetrics focuses on analytics, marketing and testing strategies. It guides you on how to use analytics to guide decision-making and growth and also offers online software to do just that. From branding and copywriting to infographics and launch strategies, it’s covered in Kissmetrics.
These digital marketing blogs will keep you on your toes and up to date on the latest strategies. Read and learn as you embark on your digital marketing adventure.
About the Author:
Mac – Digital Marketing Specialist at Sparx BPO
Sparx BPO – A perfect destination for your data entry, data processing, form processing, data conversation, Ecommerce Catalog Management and digital marketing services.
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